Pool Safely Partnership
CPSC and Walmart Announce Pool Safely Partnership to Help Families Be Safer In and Around Pools and Spas,
The U.S. Consumer Product Safety Commission's (CPSC) Pool Safely campaign and global retailer Walmart announced a partnership focused on addressing a serious public safety crisis: child drownings. CPSC and Walmart will collaborate to promote the Pool Safely campaign's efforts to prevent fatal and non-fatal drownings in swimming pools and spas across the country.
The campaign recommends simple water safety steps, such as teaching children how to swim, having four-sided fencing, learning CPR, and maintaining constant supervision of children around water. A partnership of this magnitude, with a company with which so many Americans interact daily, will help put life-saving information in the hands of millions of families.
As part of the agreement, Pool Safely will provide family friendly water safety materials, including Water Watcher cards, "The Adventures of Splish and Splash" smartphone app, and Pool Safely beach balls, for Walmart to share with its customers, suppliers and employees. Walmart will encourage learning to swim, install layers of protection, and closely supervise children in and around the water. Walmart will also encourage families to take the Pool Safely Pledge.
Since its inception in 2010, CPSC's Pool Safely campaign has developed a network of partners–from local safety groups to national organizations, including the American Red Cross, YMCA of the USA, National Drowning Prevention Alliance, and the Boy Scouts of America–who have played a critical part in the campaign's effort to increase awareness of water safety and prevent drownings and drain entrapments in pools and spas.